Enterprise CRM White Papers and Demos

With an economic downturn still being touted just about everywhere, it’s an ideal time to recap on "getting back to the basics" of good business management practice. Cuts in discretionary spending are not the only measure to keep your business running strong.

The investment of money, time and change in processes that come with a software implementation has a profound impact on any company, making it imperative that the right product and service provider are identified during the selection process.

Right now and for the foreseeable future, corporations are and will continue to be deeply concerned about the overall economy and their profits. Throw on top of that possible changes to corporate tax liability and the picture gets murkier. With this uncertain environment, business leaders require greater accountability and transparency of their marketing and sales teams.

The leaders of Finance are more and more becoming leaders of their companies. By no means are CFOs, controllers, or VPs of Finance taking over corporate leadership en masse. But they are increasingly being charged with being a part of that leadership, strategically and tactically. Internally, Finance as a department or group is responsible for the most critical aspects of any firm. Externally, Finance is the face of the firm to regulators, lenders, partners and, in many cases, the public at large. In severe economic situations, Finance has the responsibility for establishing, managing, or restoring public trust in a firm.

For years, the mantra for SFA and CRM Systems has been to achieve a 360° view of the customer. The sad truth, however, is that traditional standalone Sales Force Automation solutions are not able to deliver this complete view for the sales force and leave major "blind spots" on key customer activity with the company.

This document is written to address the specific issues related to CRM and Sales Professionals. When considering a CRM solution, it is critical to understand the needs of your sales team members and how they would utilize this CRM application on a daily basis.

With Advanced Sales Forecasting software from NetSuite, you now have the ability to run accurate, up-to-the-second sales forecasts to address your most pressing business questions. As a result, you can manage your data, and your business with greater accuracy, speed, and confidence.