A Business-Software exclusive series of interviews with software company founders and CEOs
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Interviews with Really Simple Systems
Making CRM Simple with Really Simple Systems
Perhaps the biggest challenge for CRM vendors is to get users to actually adopt their software. John Paterson, CEO and founder of Really Simple Systems, believes CRM systems tend to be over-complicated. We spoke with John about the success of his "quick and easy" CRM solution, the future of CRM, and how to increase user adoption.
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