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Insider perspectives on the tech industry from our network of software experts, consultants and developers
From the Community: Main Criteria for Comparing Nonprofit CRM?
By Mark Aspillera | Dec 13 2013
It's easy to slip into the assumption that nonprofit organizations exist on some kind of different plain of existence, business-wise. If you're not out there to turn a profit you don't really have a need… Read More
Why Google's Broken Promise Could be a Good Thing
By Levelwing | Dec 13 2013
On October 23rd Google began testing the incorporation of branded banner ads as a replacement for the traditional paid search ads. With the focus strictly on branded search terms, Google has only implemented this feature… Read More
Big Data Tools: Mere Collection Of Facts and Figures or Powerful Business Tool?
By Alicia Gray | Dec 12 2013
We live in an age where an organization is exposed to enormous quantities of information through social media, customer transactions, business statistics and almost every other kind of business activity. Categorization of data often becomes… Read More
Top 5 Innovation Trends and Topics
By Stefan Lindegaard | Dec 12 2013
What are the innovation trends going on in the community right now? There are actually a good number of concepts, tools and processes related to innovation management out there today and there also seems to… Read More
How Cloud Payroll Is Safer Than Flying
By Gareth Cartman | Dec 10 2013
For every benefit associated with the cloud there's also a perceived risk--mostly about security and losing control of one's data. In this piece Gareth Cartman dispels some of the phobias associated with something as sensitive… Read More
5 Ways to Protect Your Mobile Devices From Prying Eyes
By Robert Siciliano | Dec 10 2013
Do you know how to keep your phone from the prying eyes of exes, strangers, cops, other officials and even your own spouse? Here are tips to keep your mobile safe and secure. Read More
7 Ways to Increase Productivity and Save Money in the Cloud
By Jon Lincoln | Dec 05 2013
In this exclusive article Jon Lincoln of OfficeScope shares seven ways of using document management software as a means to increase productivity and save money in the cloud. Read More
How CRM Systems Can Enhance the Customer Relationship Process
By Sarah Parkar | Dec 05 2013
CRM software has become a vital resource. It’s a social media-charged and digitally expanding world in which we live, and your customers are aware of this. This article examines some of the ways in which… Read More
3 Ways to Use a Real Estate CRM to Generate Referrals and Repeat Business
By Matthew Collis | Dec 04 2013
It costs five times as much money, time, and energy to acquire a new client than to retain an existing one. A loyal client can flow a wealth of referrals and repeat business your way… Read More
Marketing Performance: A Theoretical Approach Using Advancements in Baseball
By Levelwing | Dec 04 2013
Traditionally, when defining a marketing effort’s efficiency or marketing performance, the answer might be a combination of conversion rate (conversion volume over overall volume), cost per conversion (dollars spent over conversion volume), or return on… Read More