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Read the latest Paid Search Marketing software articles, news and reviews.

Automated Bid Management: SEM Boon or Bust?

Automated Bid Management: SEM Boon or Bust?

By Ashley Dotterweich | Mar 15 2013

If you're in the midst of a massive search engine marketing campaign, automated bid management software can go a long way towards making your campaign more profitable without being time consuming. But before you jump ... Read More

Top 5 PPC Software to Improve Your Pay-Per-Click Campaign Performance

Top 5 PPC Software to Improve Your Pay-Per-Click Campaign Performance

By Amanda Andonian | Feb 07 2013

If you're looking for pay-per-click (PPC) marketing software, then you probably already have some campaigns set up but are realizing that you don't have the time to manage them yourself anymore. Finding the right PPC ... Read More

WordStream Helps You Breathe New Life into Your Search Marketing

WordStream Helps You Breathe New Life into Your Search Marketing

By Amanda Andonian | Jan 28 2013

With more and more businesses becoming savvy in Internet and search marketing, it also becomes more difficult for smaller businesses to stand out in the online noise. We took some time to speak with ... Read More