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Read the latest Big Data Analytics software articles, news and reviews.
5 Things to Love about Big Data
By Steve Parker, Jr. | Apr 25 2013
If you’ve been saying (and typing) the phrase “the problem with Big Data,” you’ve been looking at it all wrong. Sure, it may seem like a daunting task: harnessing, aggregating and organizing your data, then ... Read More
Let Big Data Help You Make Better Decisions
By Janelle Johnson | Apr 18 2013
Today customer data is the number one catalyst for big data initiatives – and marketers have the most to gain from better use of customer data. Read More
Let's Talk Cloudmeter: Behind the Software with CEO Mike Dickey
By Ashley Dotterweich | Apr 18 2013
The Big Data boom has called many companies' attention to the wealth of information that can be gleaned from user activity online. But once you've pulled together all that raw data, what do you do ... Read More
Marketers Continue To Struggle With Big Data
By Steve Olenski | Feb 28 2013
Does steady advance of big data and data-driven decision making mean that gut feelings are a thing of the past? Steve Olenski, a senior content strategist for Responsys, argues in this article that the challenge ... Read More
Behind the Software Q&A with Apptegic CEO Karl Wirth
By Mark Aspillera | Feb 18 2013
During our Q&A with Apptegic, we spoke with CEO Karl Wirth about how he and co-founder and CTO Greg Hinkle are converting raw data into actionable intelligence. Read More
Levelwing: Where Business Intelligence and Digital Marketing Expertise Meet
By Mark Aspillera | Feb 11 2013
Smarter questions and more meaningful answers are at the heart of the company mission at Levelwing, who combines advanced business intelligence technology with strategic marketing expertise. Since being founded in 2002 the company has been ... Read More
4 Uses For Data Analytics You Never Knew About
By Mark Aspillera | Feb 01 2013
Big data analytics is changing the way people run their businesses. Big data is in the process completely upending the way businesses organize their warehoused data and make strategic and tactical decisions. Read More
How Gas Station Marketing Can Benefit from Big Data Analysis
By Jeff Adelson-Yan | Jan 29 2013
Gas stations and convenience stores have long since been looking for the competitive edge at the pump. Besides improving facilities and maintaining competitive pricing, some gas station chains have begun offering loyalty reward programs. Read More
Big Data 2013 Predictions
By Maarten Ectors | Jan 17 2013
If you just invested a lot of money in a Big Data solution from any of the traditional BI vendors (Teradata, IBM, Oracle, SAS, EMC, HP, etc.) then you are likely to see a sub-optimal ... Read More
CIO Survival Guide: 5 Must-Know IT Trends For 2013
By Mark Aspillera | Jan 03 2013
Contrary to what the title might suggest, the CIO position isn't going anywhere, but the processes it manages are in a state of accelerated change. Keeping up with those changes is a priority for every ... Read More