Posted September 14, 2015 by Kristin Crosier
For years, Salesforce has converted software users and captivated conference participants with glitz and glamour (Hillary Clinton and Will.i.am., anyone?) while maintaining its hold on the top position in the CRM market. And with recently… Read More
Posted August 5, 2015 by Kristin Crosier
Ineffectively managing customer relationships is the equivalent of trying to operate a computer without its hard drive -- possible, but minimally functional and highly unlikely to spur growth. That’s where a CRM platform comes in… Read More
Posted October 20, 2014 by Ashley Dotterweich
It turns out that the rumors were true --- last week at Dreamforce, Salesforce unveiled its latest product, and it’s an analytics platform. Salesforce is undoubtedly one of the most influential companies in enterprise tech… Read More
Posted October 16, 2014 by Kristin Crosier
On the surface, Dreamforce appears to be all about the leading CRM cloud provider (AKA Salesforce): many of the Dreamforce exhibitors are built on the CRM solution or offer deep integration with it, the event… Read More
Posted October 15, 2014 by Miranda Limonczenko
As conference goers, we tend to see Dreamforce 2014 expo in the abstract, latching onto trends (“the internet of things”) or a clever quip to Tweet (“DocuSign demo was cool”). Yet we forget to reminisce… Read More
Posted July 3, 2014 by Kiri Picone
Comparing today’s leading CRM software vendors is a bit like matching David against Goliath. On one hand, you have the powerhouse CRM vendors whose products are consistently robust. Like Goliath, these giants have proven themselves… Read More
Posted June 11, 2014 by Tom Woolf
After investing for years in enterprise resource planning (ERP) systems, is it finally time to abandon the on-premise strategy and migrate to cloud computing? While the big ERP vendors like IBM, SAP, Salesforce, Oracle and… Read More
Posted April 21, 2014 by Kiri Picone
I first met Marc Aubin, CEO and co-founder of AppBuddy, at Dreamforce 2013, where I was struck by his authentic desire to make customers happy. The company's flagship product, GridBuddy, helps Salesforce users manage related… Read More
Posted November 26, 2013 by Mark Aspillera
A recurring statement we hear from many of the smaller software companies talk to is that you just can't compete with Salesforce. And the observation is especially prescient now that the company has its hands… Read More
Posted November 19, 2013 by Kristin Crosier
As the Business-Software.com team began prepping for Dreamforce 2013, we were surprised to discover the number of exhibitors with unusual company names. From amusing and confusing to unique and just plain weird -- you name… Read More