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The Six Keys to CRM Software
Posted May 11, 2016 by Shaun H.
In order for any business to function efficiently, a good Customer Relationship Management (CRM) system is key. When dealing with sales teams and clients, it is essential to find a user-friendly platform that works well… Read More
Salesforce vs SAP: A Clash of Two Enterprise CRM Titans
Posted August 5, 2015 by Kristin Crosier
Ineffectively managing customer relationships is the equivalent of trying to operate a computer without its hard drive -- possible, but minimally functional and highly unlikely to spur growth. That’s where a CRM platform comes in… Read More
7 Essential Features of Mobile CRM Software
Posted July 7, 2015 by Jenna Ebert
CRM software has remained essential to business, but with the technologically advanced world we live in, mobile customer relationship management platforms are becoming increasingly relevant. Desktop CRM software helps maintain a smooth relationship between a… Read More
5 Social CRM Tools Designed for Small Businesses
Posted January 28, 2015 by Boris D.
Whether you're familiar with social media marketing or not, you may be new to some of the ways in which the concept is being applied for business purposes. Social CRM is one such example, enabling… Read More
5 Alternatives to Microsoft Dynamics CRM
Posted November 18, 2014 by Jacob Morgan
Working with Microsoft Dynamics is a lot like dining at your local go-to restaurant: it adequately satisfies your cravings, but you can’t help but wonder if there might be a better alternative out there. When… Read More
David or Goliath: A 2014 Overview of the Top CRM Vendors
Posted July 3, 2014 by Kiri Picone
Comparing today’s leading CRM software vendors is a bit like matching David against Goliath. On one hand, you have the powerhouse CRM vendors whose products are consistently robust. Like Goliath, these giants have proven themselves… Read More
4 CRM Tools for SMBs You've Never Heard Of (But Should Be Using)
Posted May 16, 2014 by Kristin Crosier
The beauty of innovation is evolution, and in the tech world nothing remains stagnant (or certain) for long. The same can be said of the CRM software market, where small but impactful shifts are paving… Read More
Are You Making the Most of Your CRM System?
Posted April 2, 2014 by Sally Dickson
After choosing and rolling out a CRM system, many businesses will leave it at that. But are they really making the most of their system? The answer for most businesses is "probably not." The CRM… Read More
From the Community: CRM with Email Marketing and Landing Page Tracking
Posted February 14, 2014 by Mark Aspillera
Welcome to From the Community, where we highlight questions from our community members. Join us each Friday as we dive into the featured inquiry. There's more to the sales process than just making sales calls.… Read More
Why You Shouldn't Use Outlook as a Real Estate CRM
Posted February 22, 2013 by Matthew Collis
I get asked by REALTORS® on a weekly basis if Microsoft Outlook and a real estate customer relationship management (CRM) system are comparable. Without any hesitation, my answer is always a resounding “No.” At the… Read More