Browse Business Software Categories
Read the latest Social Marketing software articles, news and reviews.
Twitter and the Future of Social Media Marketing
By Camille Espiritu | Nov 30 2016
On March 21, 2006, Jack Dorsey created Twitter and posted his first tweet, kicking off the platform’s whirlwind success story. The app revolutionized the world of social media marketing and how businesses express themselves within ... Read More
The Rise of Social Video and Its Effect On Marketing Strategy
By Austin L. | Jul 11 2016
Today, there is a battle being fought over people’s attention. Social media giants like Facebook, Instagram, Twitter, and Snapchat pull at the consumer from all sides, trying to get viewers to pay attention for as ... Read More
Maximizing Your Social Media Outreach
By Camille Espiritu | Jun 21 2016
When it comes to social media outreach and the rapidly growing world of technology, having an online presence is now the bare minimum of what any company should have. With teen consumers spending nearly nine hours ... Read More
New Guidelines Make Facebook Promotions Easier
By Levelwing | Apr 15 2014
With new developments and trends always arising, there have been some recent changes to Facebook promotions that now make it easier for social marketers to spend less while gaining a broader reach on the popular ... Read More
Reaching Your Desired Audience with Facebook Ad Targeting
By Levelwing | Jan 29 2014
As we dive into the new year, many marketers are setting resolutions for their businesses such as to drive more sales, to reach more consumers or to generate more website traffic. While many marketers have ... Read More
What the New Facebook Insights Mean for Your Social Strategy
By Levelwing | Jan 21 2014
If you’re a social marketer who is managing one or more Facebook Pages – and more importantly, measuring what you do – Facebook Insights is vital to your job. So, it’s probably not news to ... Read More
Social Conversation: Separating the Insights From the Noise
By Levelwing | Jan 10 2014
There are more social conversations going on around brands and products today than ever before, but that only makes the issue of how to drill down on the exchanges that are going to provide actual ... Read More
The One Tool Every Social Marketer Needs
By Levelwing | Oct 30 2013
One of the most valuable tools you can use for social marketing is probably right next to you right now (or perhaps even in your hand). Yes, one of the most valuable tools is actually ... Read More
How Savvy is your Use of Social Verbiage?
By Steve Parker, Jr. | Aug 20 2013
Do you know if your company is making the most of social marketing, social media and social networking? Many marketing professionals misuse these three terms, creating a fair amount of confusion for business professionals who ... Read More
Setting Objectives For Your New Website? Don’t Forget About Increasing Customer Interaction
By Grant Epstein | Apr 25 2013
In addition to engaging, customer interaction oriented content that brings your product or service to life, your site must include strong calls to action and ways for your customers and prospects to interact with your ... Read More