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MARKETING AUTOMATION

PAID SEARCH MARKETING

– Kenshoo Local Review

Product Snapshot

Technology

Kenshoo Local is available as a SaaS solution that requires no additional hardware.

Customer Focus

Kenshoo works with enterprise, multinational and mid-sized customers.

Selected Customers

Razors4U, Jaguar, Walgreens, GameHouse, Social Point

About Kenshoo Local

- Kenshoo Local Kenshoo Local is a marketing automation software solution that is designed to maintain marketing campaigns at a local level. Users start out by designing campaigns with the help of a software wizard and campaign templates. The program can then target campaign messages towards specific geographic segments and manage all ad bids and budgets. As viewers interact with these messages across multiple online channels, the system can optimize bids for the more successful ads and further hone all targeting parameters. Lastly, Kenshoo Local can insert geographically targeted wording in ads and create full reports on campaign performance.

About Kenshoo
Kenshoo was founded in Israel during 2006 and runs campaigns in over 190 countries. So far, users have seen a total of over $25 billion dollars in sales revenue. About 50% of the Fortune 50 companies use Kenshoo products.

Kenshoo Local Key Features

  • SaaS marketing automation software solution
  • Designed to bring ads to local consumers
  • Works across search engine ad networks
  • Guides users through campaign creation via software wizard and templates
  • Handles all ad bids and budgets
  • Can adjust bids and targeting parameters based on ad performance
  • Works across search engine ad networks
  • Comes with a knowledgebase with resources on marketing campaigns and ad creation

 

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