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CRM A-Z

Customer relationship management (CRM) is a broad strategy that encompasses many company-wide processes. But just how expansive is CRM's reach? Let's take a look at CRM from A to Z. CRM ...

CRM Benefits for Midsize Businesses

With a CRM. system in place, midsize companies can improve employee productivity, shorten sales cycles and increase revenues, minimize sales and support-related expenses, and build stronger and more profitable relationships ...

CRM – Customer Retention Management

Customer retention management is a fitting explanation for the acronym CRM when we consider the significance businesses place on retaining customer loyalty. The loyalty business model, which can be considered ...

CRM for Blackberry

Blackberry Functionality Expands to Accommodate Mobile CRM "It seems I can’t go to any public place for at least an hour without seeing at least one Blackberry" claims Tom Keating, founder ...

CRM for iPhone

"Mobile CRM" Takes on a Whole New Meaning with New Software for iPhone The market’s reception to the iPhone has been astonishing, to say the least. And in spite of questions ...

CRM for Palm Smartphones

Holding the Power of Mobile CRM in your Palm Over the last several years, Palm, Inc. has been steadily losing market share – particularly among users in the business community – ...

CRM for Small Businesses

But, enterprise-scale CRM systems can be quite intimidating for smaller businesses. They come with hefty price tags and complex implementations, requiring more financial and IT resources than smaller companies can ...

CRM Key Features

Customer relationship management (CRM) systems improve the way businesses interact with their existing and potential clients. With tightly-integrated applications and functionality that streamline and automate customer-facing processes across both the front- ...

CRM Readiness Checklist

A customer relationship management (CRM) endeavor requires thorough planning, an extensive amount of time and resources, and a strong commitment to success. The following checklist will help you determine your ...

CRM Success: Five Essential Elements

Every business expects their customer relationship management (CRM) deployment to deliver rapid results – enhanced productivity; increased customer acquisition, satisfaction and retention; improved profitability.  But, CRM is more than just ...